Unitree Robotics recently launched its first offline retail store worldwide at JD MALL (Beijing Shuangjing Branch) in Chaoyang District, Beijing. Come and high-five the robot dogs, and watch the humanoid robots performing boxing moves!

The store's highlights include Unitree's star products — the Go2 quadruped robot dogs and the G1 humanoid robots. The Go2 robot dogs boast agile mobility, along with autonomous obstacle avoidance, interactive handshaking, and even the ability to perform complicated somersaults. Meanwhile, the G1 humanoid robots demonstrate remarkable flexibility, excelling in dancing, martial arts, and boxing.

An immersive interactive experience zone has been specially set up in the store. Under the guidance of professional engineers, visitors can operate the robot dogs up close. After the on-site experience, visitors can immediately purchase or order them by scanning a QR code. You can also access the official mini-program through the products' QR codes for self-service ordering, with options of in-store pickup or home delivery by JD Logistics.

The opening of Unitree's first global flagship store marks the formal transition of humanoid and intelligent quadruped robots from laboratories and specialized applications into the mainstream consumer market. More than an expansion of sales channels, it represents a meaningful step toward the democratization of technology—making cutting-edge innovations tangible, perceptible, and participatory through immersive, hands-on experiences. Guided by a new retail philosophy in which "experience is consumption", the store redefines the relationship between humans and machines, while building a critical bridge between the industrial deployment of robotics and their adoption in everyday consumer life.

(Compiled by Beijing Chaoyang, International Web Portal of Beijing)